{"id":1095,"date":"2025-08-04T09:21:12","date_gmt":"2025-08-04T09:21:12","guid":{"rendered":"https:\/\/arudhrainnovations.com\/tandem\/?page_id=1095"},"modified":"2025-09-08T11:36:52","modified_gmt":"2025-09-08T11:36:52","slug":"business-strategy","status":"publish","type":"page","link":"https:\/\/arudhrainnovations.com\/tandem\/business-strategy\/","title":{"rendered":"BUSINESS STRATEGY"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_enable_color=&#8221;off&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;135deg&#8221; background_color_gradient_stops=&#8221;#2b87da 0%|#d4d8d6 0%|#ffffff 100%&#8221; background_image=&#8221;https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/dots-left-GettyImages-1478119123.webp&#8221; background_size=&#8221;contain&#8221; background_position=&#8221;top_left&#8221; custom_padding=&#8221;6px||5px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;19px&#8221; header_font=&#8221;Open Sans|600|||||||&#8221; header_font_size=&#8221;45px&#8221; animation_style=&#8221;zoom&#8221; animation_duration=&#8221;550ms&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1 class=\"elementor-headline elementor-headline-animation-type-blinds elementor-headline-letters\" style=\"text-align: center;\"><span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\" style=\"color: #000000;\">Business Strategy<\/span><\/h1>\n<p style=\"text-align: center;\"><span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\" style=\"color: #000000;\"><span><\/span><\/span><\/p>\n<p style=\"text-align: center;\"><span class=\"elementor-headline-plain-text elementor-headline-text-wrapper\" style=\"color: #000000;\"><span>Every move is a strategy<\/span><\/span><\/p>\n<h1 class=\"elementor-headline elementor-headline-animation-type-blinds elementor-headline-letters\" style=\"text-align: center;\"><\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;100%&#8221; top_divider_style=&#8221;ramp2&#8243; top_divider_color=&#8221;rgba(172,232,226,0.82)&#8221; top_divider_height=&#8221;150px&#8221; top_divider_repeat=&#8221;1x&#8221; top_divider_flip=&#8221;vertical&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; max_width=&#8221;1300px&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_line_height=&#8221;1.8em&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_color=&#8221;#32bcad&#8221; background_enable_color=&#8221;off&#8221; custom_margin=&#8221;30px||||false|false&#8221; custom_padding=&#8221;10px|10px|10px|10px|false|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"elementor-heading-title elementor-size-default\">INTRO<\/h2>\n<p id=\"E1935\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1936\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">The importance of strategy in business can never be understated. Strategy plays a vital role in defining your business and helps you compete with others.<\/span><\/p>\n<p id=\"E1938\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1939\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">So, what\u2019s strategy?<\/span><\/p>\n<p id=\"E1940\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1941\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Strategy is not just a catch phrase or a set of catch words. Strategy is the deliberate choice of a path amidst constraints. And strategy is in play in every aspect of the business.<\/span><\/p>\n<p id=\"E1942\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span style=\"color: #000000;\"><span id=\"E1943\" class=\"qowt-font6-OpenSans\">Answers to the following questions is a\u00a0<\/span><span id=\"E1944\" class=\"qowt-font6-OpenSans\">strategy<\/span><span id=\"E1945\" class=\"qowt-font6-OpenSans\">\u2013<\/span><\/span><\/p>\n<ul style=\"text-align: justify;\">\n<li id=\"E1946\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1947\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Make or buy?<\/span><\/li>\n<li id=\"E1948\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1949\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Develop skills in-house or outsource?<\/span><\/li>\n<li id=\"E1950\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1951\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Equity or debt?<\/span><\/li>\n<li id=\"E1952\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1953\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Single location or geographical expansion?<\/span><\/li>\n<li id=\"E1954\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1955\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Family management or professional management?<\/span><\/li>\n<li id=\"E1957\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1958\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Own outlets or franchisees?<\/span><\/li>\n<li id=\"E1959\" class=\"qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1960\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Ad-supported or subscription based?<\/span><\/li>\n<li id=\"E1961\" class=\"x-scope qowt-li-28_0 qowt-list x-scope qowt-word-para-0\"><span id=\"E1962\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Open source or proprietary?<\/span><\/li>\n<\/ul>\n<p id=\"E1964\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1965\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">As you can see, every decision and every path a company chooses is a strategy.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/09\/business.png&#8221; title_text=&#8221;business&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;65px||||false|false&#8221; animation_style=&#8221;zoom&#8221; border_radii=&#8221;on|195px|195px|195px|195px&#8221; border_width_bottom=&#8221;14px&#8221; border_color_bottom=&#8221;#009987&#8243; box_shadow_style=&#8221;preset5&#8243; box_shadow_vertical=&#8221;3px&#8221; box_shadow_spread=&#8221;13px&#8221; box_shadow_color=&#8221;rgba(172,232,226,0.82)&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;rgba(174,242,237,0.47)&#8221; top_divider_color=&#8221;#d67545&#8243; top_divider_height=&#8221;148px&#8221; bottom_divider_color=&#8221;#f2be37&#8243; bottom_divider_height=&#8221;110px&#8221; bottom_divider_flip=&#8221;horizontal|vertical&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; max_width=&#8221;1251px&#8221; custom_padding=&#8221;||5px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#000000&#8243; text_line_height=&#8221;1.8em&#8221; header_2_font=&#8221;|600|||||||&#8221; header_2_text_color=&#8221;#32bcad&#8221; background_enable_color=&#8221;off&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;|||5px|false|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"elementor-heading-title elementor-size-default\">SERVICES<\/h2>\n<div class=\"elementor-element elementor-element-adf44b8 elementor-widget elementor-widget-text-editor\" data-id=\"adf44b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n<div class=\"elementor-widget-container\">\n<p style=\"text-align: justify;\"><span>At TCG, our approach to strategy consulting consists of two steps-<\/span><\/p>\n<\/div>\n<\/div>\n<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-95f49d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"95f49d9\" data-element_type=\"section\" data-settings=\"{&quot;_ha_eqh_enable&quot;:false}\">\n<div class=\"elementor-container elementor-column-gap-default\">\n<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-2dc7e2b\" data-id=\"2dc7e2b\" data-element_type=\"column\">\n<div class=\"elementor-widget-wrap elementor-element-populated\">\n<div class=\"elementor-element elementor-element-9ca2933 elementor-widget elementor-widget-image\" data-id=\"9ca2933\" data-element_type=\"widget\" data-widget_type=\"image.default\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<ul style=\"color: black;\"><\/ul>\n<p id=\"E608\" class=\"x-scope qowt-word-para-1\" style=\"text-align: justify;\">[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;1065px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/08\/Data-Analytics-1024&#215;656-1.jpg&#8221; title_text=&#8221;Data-Analytics-1024&#215;656&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;16px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p id=\"E2183\" class=\"qowt-li-34_0 qowt-list x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span style=\"color: #000000;\">To determine the short-term and long-term efforts and costs involved in every option or every path;<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/c4.jpg&#8221; title_text=&#8221;c4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;16px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p id=\"E1981\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1982\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">To compare the efforts and costs against the constraints that the company faces.<\/span><\/p>\n<p id=\"E1983\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1984\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">The standard set of constraints are cost and time. There could be other constraints like availability of skilled resources, regulatory issues, long-term vision, risk appetite, etc.<\/span><\/p>\n<p id=\"E1985\" class=\"x-scope qowt-word-para-0\" style=\"text-align: justify;\"><span id=\"E1986\" class=\"qowt-font6-OpenSans\" style=\"color: #000000;\">Our strengths lie in drilling down and breaking down every effort into costs and time to enable comparisons with constraints.<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;16px&#8221; header_font=&#8221;|600|||||||&#8221; header_2_font=&#8221;|600|||||||&#8221; header_4_font=&#8221;Abhaya Libre||||||||&#8221; header_4_font_size=&#8221;30px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 class=\"elementor-heading-title elementor-size-default\"><span style=\"color: #000000;\">Our Clients<\/span><\/h2>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;80%&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<style id=\"wp_carousel_dynamic_css148\">#sp-wp-carousel-free-id-148 .wpcp-swiper-dots {margin: 40px 0px 0px 0px;}.wpcp-wrapper-148 .swiper-wrapper .swiper-slide-kenburn, .wpcp-wrapper-148 .swiper-wrapper, .wpcp-wrapper-148 .wpcpro-row{align-items: center;}#sp-wp-carousel-free-id-148 .wpcp-single-item {box-shadow: 0px 0px 0px 0px #dddddd;transition: all .3s;margin: 0px;}#sp-wp-carousel-free-id-148.swiper-flip .wpcp-single-item{margin: 0!important;}#sp-wp-carousel-free-id-148 .wpcp-single-item:hover {box-shadow: 0px 0px 0px 0px #dddddd;}#sp-wp-carousel-free-id-148.sp-wpcp-148 .wpcp-single-item {border: 1px solid #dddddd;}#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-prev,#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-next,#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-prev:hover,#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-next:hover {background: none;border: none;font-size: 30px;}#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-prev i,#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-next i {color: #aaa;}#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-prev i:hover,#sp-wp-carousel-free-id-148.sp-wpcp-148 .swiper-button-next i:hover {color: #178087;}#sp-wp-carousel-free-id-148.sp-wpcp-148 .wpcp-swiper-dots .swiper-pagination-bullet {background-color: #cccccc;}#sp-wp-carousel-free-id-148.sp-wpcp-148 .wpcp-swiper-dots .swiper-pagination-bullet.swiper-pagination-bullet-active {background-color: #178087;} #sp-wp-carousel-free-id-148.sp-wpcp-148.wpcp-image-carousel .wpcp-single-item:hover img, #sp-wp-carousel-free-id-148.sp-wpcp-148.wpcp-post-carousel .wpcp-single-item:hover img, #sp-wp-carousel-free-id-148.sp-wpcp-148.wpcp-product-carousel .wpcp-single-item:hover img{-webkit-transform: scale(1.2);-moz-transform: scale(1.2);transform: scale(1.2);}#sp-wp-carousel-free-id-148 .wpcpro-row>[class*=\"wpcpro-col-\"] { padding: 0 10px; padding-bottom: 20px;} #sp-wp-carousel-free-id-148 .swiper-slide .single-item-fade:not(:last-child) { margin-right: 20px;}@media (min-width: 480px) { .wpcpro-row .wpcpro-col-sm-1 { flex: 0 0 100%; max-width: 100%; } .wpcpro-row .wpcpro-col-sm-2 { flex: 0 0 50%; max-width: 50%; } .wpcpro-row .wpcpro-col-sm-2-5 { flex: 0 0 75%; max-width: 75%; } .wpcpro-row .wpcpro-col-sm-3 { flex: 0 0 33.333%; max-width: 33.333%; } .wpcpro-row .wpcpro-col-sm-4 { flex: 0 0 25%; max-width: 25%; } .wpcpro-row .wpcpro-col-sm-5 { flex: 0 0 20%; max-width: 20%; } .wpcpro-row .wpcpro-col-sm-6 { flex: 0 0 16.66666666666667%; max-width: 16.66666666666667%; } .wpcpro-row .wpcpro-col-sm-7 { flex: 0 0 14.28571428%; max-width: 14.28571428%; } .wpcpro-row .wpcpro-col-sm-8 { flex: 0 0 12.5%; max-width: 12.5%; } } @media (max-width: 480px) { .wpcpro-row .wpcpro-col-xs-1 { flex: 0 0 100%; max-width: 100%; } .wpcpro-row .wpcpro-col-xs-2 { flex: 0 0 50%; max-width: 50%; } .wpcpro-row .wpcpro-col-xs-3 { flex: 0 0 33.222%; max-width: 33.222%; } .wpcpro-row .wpcpro-col-xs-4 { flex: 0 0 25%; max-width: 25%; } .wpcpro-row .wpcpro-col-xs-5 { flex: 0 0 20%; max-width: 20%; } .wpcpro-row .wpcpro-col-xs-6 { flex: 0 0 16.6667%; max-width: 16.6667%; } .wpcpro-row .wpcpro-col-xs-7 { flex: 0 0 14.28571428%; max-width: 14.28571428%; } .wpcpro-row .wpcpro-col-xs-8 { flex: 0 0 12.5%; max-width: 12.5%; } } @media (min-width: 736px) { .wpcpro-row .wpcpro-col-md-1 { flex: 0 0 100%; max-width: 100%; } .wpcpro-row .wpcpro-col-md-2 { flex: 0 0 50%; max-width: 50%; } .wpcpro-row .wpcpro-col-md-2-5 { flex: 0 0 75%; max-width: 75%; } .wpcpro-row .wpcpro-col-md-3 { flex: 0 0 33.333%; max-width: 33.333%; } .wpcpro-row .wpcpro-col-md-4 { flex: 0 0 25%; max-width: 25%; } .wpcpro-row .wpcpro-col-md-5 { flex: 0 0 20%; max-width: 20%; } .wpcpro-row .wpcpro-col-md-6 { flex: 0 0 16.66666666666667%; max-width: 16.66666666666667%; } .wpcpro-row .wpcpro-col-md-7 { flex: 0 0 14.28571428%; max-width: 14.28571428%; } .wpcpro-row .wpcpro-col-md-8 { flex: 0 0 12.5%; max-width: 12.5%; } } @media (min-width: 980px) { .wpcpro-row .wpcpro-col-lg-1 { flex: 0 0 100%; max-width: 100%; } .wpcpro-row .wpcpro-col-lg-2 { flex: 0 0 50%; max-width: 50%; } .wpcpro-row .wpcpro-col-lg-3 { flex: 0 0 33.222%; max-width: 33.222%; } .wpcpro-row .wpcpro-col-lg-4 { flex: 0 0 25%; max-width: 25%; } .wpcpro-row .wpcpro-col-lg-5 { flex: 0 0 20%; max-width: 20%; } .wpcpro-row .wpcpro-col-lg-6 { flex: 0 0 16.6667%; max-width: 16.6667%; } .wpcpro-row .wpcpro-col-lg-7 { flex: 0 0 14.28571428%; max-width: 14.28571428%; } .wpcpro-row .wpcpro-col-lg-8 { flex: 0 0 12.5%; max-width: 12.5%; } } @media (min-width: 1200px) { .wpcpro-row .wpcpro-col-xl-1 { flex: 0 0 100%; max-width: 100%; } .wpcpro-row .wpcpro-col-xl-2 { flex: 0 0 50%; max-width: 50%; } .wpcpro-row .wpcpro-col-xl-3 { flex: 0 0 33.22222222%; max-width: 33.22222222%; } .wpcpro-row .wpcpro-col-xl-4 { flex: 0 0 25%; max-width: 25%; } .wpcpro-row .wpcpro-col-xl-5 { flex: 0 0 20%; max-width: 20%; } .wpcpro-row .wpcpro-col-xl-6 { flex: 0 0 16.66667%; max-width: 16.66667%; } .wpcpro-row .wpcpro-col-xl-7 { flex: 0 0 14.28571428%; max-width: 14.28571428%; } .wpcpro-row .wpcpro-col-xl-8 { flex: 0 0 12.5%; max-width: 12.5%; } }<\/style><div class=\"wpcp-carousel-wrapper wpcp-wrapper-148\">\n\t<div id=\"wpcp-preloader-148\" class=\"wpcp-carousel-preloader\"><img decoding=\"async\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/plugins\/wp-carousel-free\/public\/css\/spinner.svg\" alt=\"Preloader Image\" \/><\/div>\t<div class=\"wpcp-carousel-content-wrapper\">\n\t<div id=\"sp-wp-carousel-free-id-148\" class=\"wpcp-carousel-section sp-wpcp-148  nav-vertical-center wpcp-image-carousel wpcp-preloader wpcp-standard\" data-swiper='{ &quot;accessibility&quot;:true, &quot;spaceBetween&quot;:20, &quot;arrows&quot;:true, &quot;freeMode&quot;: false, &quot;autoplay&quot;:true, &quot;effect&quot;: &quot;&quot;, &quot;centerMode&quot;: false, &quot;autoplaySpeed&quot;:3000, &quot;dots&quot;:true, &quot;infinite&quot;:true, &quot;speed&quot;:600, &quot;pauseOnHover&quot;:true,\n\t\t\t&quot;slidesToShow&quot;:{&quot;lg_desktop&quot;:5, &quot;desktop&quot;: 4, &quot;laptop&quot;: 3, &quot;tablet&quot;: 2, &quot;mobile&quot;: 1}, &quot;responsive&quot;:{&quot;desktop&quot;:1200, &quot;laptop&quot;: 980, &quot;tablet&quot;: 736, &quot;mobile&quot;: 480}, &quot;rtl&quot;:false, &quot;lazyLoad&quot;: &quot;false&quot;, &quot;swipe&quot;: true, &quot;draggable&quot;: true, &quot;swipeToSlide&quot;:false }' dir=\"ltr\">\n\t\t<div class=\"swiper-wrapper\">\n\t\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/DSMSoft-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/DSMSoft-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/DSMSoft-300x150-1.png\" alt=\"DSMSoft-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Durr-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Durr-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Durr-300x150-1.png\" alt=\"Durr-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Fette-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Fette-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Fette-300x150-1.png\" alt=\"Fette-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Highway-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Highway-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Highway-300x150-1.png\" alt=\"Highway-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/LMT-Tools-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/LMT-Tools-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/LMT-Tools-300x150-1.png\" alt=\"LMT-Tools-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Logic-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Logic-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Logic-300x150-1.png\" alt=\"Logic-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t<div class=\"swiper-slide\">\n\t<div class=\"wpcp-single-item\">\n\t\t\t<a class=\"wcp-light-box\" data-buttons='[\"close\"]' data-wpc_url='https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Meeami-300x150-1.png' href=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Meeami-300x150-1.png\" data-fancybox=\"wpcp_view\">\n\t\t<figure>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" class=\"skip-lazy\" src=\"https:\/\/arudhrainnovations.com\/tandem\/wp-content\/uploads\/2025\/07\/Meeami-300x150-1.png\" alt=\"Meeami-300x150\" width=\"300\" height=\"150\">\t\t<\/figure>\n\t<\/a>\n\t\t<\/div>\n<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<div class=\"wpcp-swiper-dots swiper-pagination\"><\/div>\n\t\t\t\t<!-- If we need navigation buttons -->\n\t\t\t\t\t<div class=\"wpcp-prev-button swiper-button-prev\"><i class=\"fa fa-angle-left\"><\/i><\/div>\n\t\t\t<div class=\"wpcp-next-button swiper-button-next\"><i class=\"fa fa-angle-right\"><\/i><\/div>\n\t\t\t<\/div>\n\t<\/div>\n<\/div>\n[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; custom_margin=&#8221;|auto||auto|false|false&#8221; custom_padding=&#8221;5px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-5px|||||&#8221; custom_css_free_form=&#8221;.four-columns-bar {||  display: flex;||  width: 100%;||  height: 50px; \/* adjust height *\/||}||||.four-columns-bar .col {||  flex: 1; \/* Each takes equal width *\/||}||||.col-1 { background: #344e4f; }  \/* dark green *\/||.col-2 { background: #2ec4b6; }  \/* teal *\/||.col-3 { background: #344e4f; }  \/* orange (example) *\/||.col-4 { background: #2ec4b6; }  \/* red (example) *\/||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"four-columns-bar\"><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"col col-1\"><\/div>\n<p><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"col col-2\"><\/div>\n<p><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"col col-3\"><\/div>\n<p><!-- [et_pb_line_break_holder] -->  <\/p>\n<div class=\"col col-4\"><\/div>\n<p><!-- [et_pb_line_break_holder] --><\/div>\n<p><!-- [et_pb_line_break_holder] -->[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business Strategy Every move is a strategy INTRO The importance of strategy in business can never be understated. Strategy plays a vital role in defining your business and helps you compete with others. So, what\u2019s strategy? Strategy is not just a catch phrase or a set of catch words. Strategy is the deliberate choice of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_joinchat":[],"footnotes":""},"class_list":["post-1095","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/pages\/1095","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/comments?post=1095"}],"version-history":[{"count":19,"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/pages\/1095\/revisions"}],"predecessor-version":[{"id":2637,"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/pages\/1095\/revisions\/2637"}],"wp:attachment":[{"href":"https:\/\/arudhrainnovations.com\/tandem\/wp-json\/wp\/v2\/media?parent=1095"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}